IAMS Presents the 2009 National Summit for Urban Animal Strategies

PetLynx Corporation, organizer of the Summits for Urban Animal Strategies (SUAS) is pleased to introduce IAMS as the Presenting Sponsor for the 2009 National Summit for Urban Animal Strategies. IAMS is one of the original sponsors of the Summits program and has been involved since 2005. In addition to supplying the nutritional needs of millions of pets around the world, IAMS has supported and seeded many worthwhile causes which have made life better for pets and pet families within the communities they live.

“From the original seeding of this national gathering to the tireless work of IAMS reps across Canada, the encouragement and support of their business development team, IAMS has been a leading proponent of the Summits and of collaboration within our industry,” said Summit organizer, Larry Evans. “As we progress the balance of the 2009/2010 Summit program we can move confidently knowing we are supported by the strength of one of the industry's strongest brands."

“IAMS is about making life better,” said Katherine Tremble-Taylor, IAMS Brand Manager for Procter & Gamble Total Pet Care. “When we say ‘Life’s Better with IAMS’ we mean by extension, a more collaborative industry, healthier communities for pets and people, and the availability of other services within communities that support the pets we feed. We have enjoyed our relationship with the Summit programs and we look forward to continuing our commitment with this Presenting Sponsorship of the National and Regional Summits for Urban Animal Strategies in 2009/2010.”

The 2009 National Summit for Urban Animal Strategies in Lake Louise, Alberta will examine the subject area ‘Urban Cats – Our biggest Opportunity’ with leading facilitators and researchers from across North America. The 2009 Urban Animal Survey will provide new segmented market data that allows the industry to view differences in behaviour and opinion by species, gender, age, income and environment.